Tuesday, April 10, 2007
Dumb Kia Commercial
There is this new Kia commercial that has been playing recently (unfortunately I couldn't find it on YouTube) that annoys the hell out of me. It begins with this guy saying "Sure I'm incredibly good looking and date hot models, but when it came to cars, I was stumped." He then goes on to explain that after reading some book (which just had "Kia" printed on each page), he had some sort of revelation and invested in a Kia. He seems quite proud of his purchase and ends the commercial with "girls dig readers" (in reference to this great Kia book he just read). The commercial makes NO SENSE. First off, he or his girlfriend do not seem to be overtly "good looking" or "model" material. Then there is the book--what is with it? Why is there just "Kia" printed in it? I don't get it. Nothing being said in the commercial motivates me to buy a Kia. There is just no logical connection between what is going on and what the commercial should be motivating consumers to do. Nice job Kia advertisers. I want to give you a cookie...with "Kia" written in frosting on it.
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5 comments:
ok i have not seen this commercial, but from reading your post it does sound ridiculous and silly... yet intriguing.. i even may have chuckled a bit when i read it. and might i add that in the advertising world, car commercials are done by a very, very small and exclusive handfull of directors and because of this they make a shitload of money so i guess what i am saying is that if i were one of said directors, i would be willing to put shit out there since i knew no one would usurp my car commercial dominion.
I hate that commercial so much that I sought it out on the web and found your blog.
It was just on again and again and again.
The funny part is that it doesn't make any more sense the umpteenth time than it did the very first time.
Sheesh!
This commercial is on the radio and on TV. Can anyone find it on video? Who is the actor. Obviously it was meant to be really cheesey.
This book is referencing a book called "The Game: Penetrating the Secret Society of Pickup Artists" Take a look at this book on bn.com its black leather bound, and its about a bunch of regular guys that only date models etc etc etc... i thought it was freaking funny, but only because i read it haha
I'm in the minority. I love that commercial! It always makes me smile, and I now associate Kia with "quirky" which, to me, is a good thing. ;)
I stumbled upon your blog as I was searching for the actor in that commerical. I swear I know him from somewhere!
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